The Journey From Employee to Entrepreneur
There are many people who dream about being their own boss. Being an entrepreneur is not for everyone. Yet, it can be one of the most rewarding things anyone can ever undertake.
There are many things to consider when thinking about starting a coaching business. Unfortunately, these are often overlooked and can result in spending a lot of money and frustration.
Welcome to the Coaching Business World
In the world of business, when you are your own boss, you are the decision maker. In addition, you must understand marketing, sales, accounting, online marketing and social media, website development, search engine optimization, copywriting, email marketing, and product development, just to name some of them.
It's easy being an employee. As an employee, you have certain tasks and responsibilities, and at the end of every two-weeks or every month, you receive your salary.
You don't worry about accounting, unless that is your job. You don't worry about marketing or customer service, or website development or search engine optimization.
Although, sadly, no matter how hard you work, or how much money you save the company, you are limited to the amount of money you can earn.
Many people are okay with this situation. They like the idea of having a secure job. They like not having to think or worry about every area it takes to run a business. As I mentioned earlier, not everyone is meant to be entrepreneur.
It can be very overwhelming and exhausting for new coaches to learn the business side of coaching. So, it is understandable that most coaches do not last more than two-years. Going from an employee to entrepreneur can be daunting, but it is possible.
Coaching Courses
I love coaching. I enjoy every aspect of it, including the business side. Yet, when I took a coaching course, they taught me how to be a coach and not a business owner.
Over the years, I have come across many coaches who were "certified" but knew nothing about how to create their coaching program, marketing, and sales.
This is what happens for a lot of people who go through a coaching program. They are taught how to be a coach, but not how to navigate the world of business and marketing. And, if they are taught how to do this, it’s usually very basic.Why do you want to be a coach?
Coaches love to help people. That's what they do. They love to help people overcome some sort of challenge. Yet, having a coaching business is much more than only coaching people, there is also the business side.
Anyone who is thinking about making the jump from employee to entrepreneur must take consideration the commitment it is going to take.
It is going to take time, money, and energy to learn and develop the skills necessary to build and grow a successful and rewarding coaching business.
The Rewards of Being a Coach
Being a coach can provide you with freedom and unlimited income potential. You can do what you love and enjoy, and possibly do it from anywhere in the world, if you so choose.
Being an entrepreneur is one of the most rewarding things I have ever done. I enjoy the time freedom and being able to create my business to revolve around my ideal lifestyle.
There is hope for new coaches
Over the last three years I have been able to simplify how coaches can start a business right from the start.
Do you remember all the things I listed at the beginning that a coach would need to learn?
Here they are again, just in case, marketing, sales, accounting, online marketing and social media, website development, search engine optimization, copywriting, email marketing, and product development.
Well, I made this all very easy for you and for anyone with the desire to succeed.
I created a system to make this all very simple for you. You can have your business up and running with a solid foundation. Once you know this, you will be able to grow your business however big you want.
As a client once said, "I would have eventually learned all this, but it would have taken me years to."
If you would like to eliminate the time and frustration in learning all of this on your own, then I would encourage you to schedule a time to chat with me.
By the end of the call you will be clear and focused and have a solid business plan! Save yourself the time, money, and energy in learning this all on your own. Contact me today.
